{"id":16475,"date":"2023-04-03T00:00:34","date_gmt":"2023-04-03T00:00:34","guid":{"rendered":"https:\/\/prooptica.pt\/?p=16475"},"modified":"2023-04-06T14:34:17","modified_gmt":"2023-04-06T14:34:17","slug":"prooptica-is-the-portuguese-distributor-with-the-best-social-media-presence-in-2022","status":"publish","type":"post","link":"https:\/\/www.prooptica.pt\/en\/a-prooptica-e-o-distribuidor-portugues-com-melhor-presenca-nas-redes-sociais-em-2022\/","title":{"rendered":"Prooptica is the Portuguese distributor with the best social media presence in 2022"},"content":{"rendered":"

Prooptica was the Portuguese distributor with the best social media presence in 2022.

In an omichannel strategy, Prooptica integrates the different communication channels and offers the company's different targets a consistent and positive experience. Social networks play a very important role in this approach and allow us to convey relevant insights on the different channels. We periodically assess the market and produce content that we consider relevant to our clients. This content is adapted and shared on the different social networks, namely Facebook, Instagram, Linkedin and Youtube.

After analysing the Facebook pages of 938 opticians in Portugal and a total of 60 supplier pages from 1 January to 31 December 2022, Optica Pro magazine has revealed which ones stand out the most in terms of total interactions, average number of posts per day, page likes, views of their own videos, among other points.

We are very proud to say that, according to an analysis by Optica Pro magazine, Prooptica was the Portuguese distributor with the best presence on social media in 2022.

Our thanks to all our partners who are part of our history and make this possible.<\/p>\r\n

See the results and feedback from the Eyewear Area Director, Alexandra Fernandes.<\/a><\/span><\/strong><\/h5>","protected":false},"excerpt":{"rendered":"

Prooptica foi o distribuidor Portugu\u00eas com melhor presen\u00e7a nas redes sociais durante o ano de 2022. Numa estrat\u00e9gia omichannel, a Prooptica integra os diferentes canais de comunica\u00e7\u00e3o e oferece aos diferentes targets da empresa uma experi\u00eancia consistente e positiva. As redes sociais t\u00eam um papel muito importante nesta abordagem e permitem-nos transmitir insights relevantes nos […]<\/p>\n","protected":false},"author":3,"featured_media":16484,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[195],"tags":[],"class_list":["post-16475","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-institucional"],"yoast_head":"\nA Prooptica \u00e9 o distribuidor Portugu\u00eas com melhor presen\u00e7a nas redes sociais em 2022 - Prooptica<\/title>\n<meta name=\"description\" content=\"No \u00e2mbito do seu 30\u00ba anivers\u00e1rio, a Prooptica levou a sua equipa e alguns clientes ao Teatro.\u00a0A pe\u00e7a escolhida foi "Trair e Co\u00e7ar \u00e9 s\u00f3 come\u00e7ar"\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.prooptica.pt\/en\/prooptica-is-the-portuguese-distributor-with-the-best-social-media-presence-in-2022\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Prooptica \u00e9 o distribuidor Portugu\u00eas com melhor presen\u00e7a nas redes sociais em 2022 - Prooptica\" \/>\n<meta property=\"og:description\" content=\"No \u00e2mbito do seu 30\u00ba anivers\u00e1rio, a Prooptica levou a sua equipa e alguns clientes ao Teatro.\u00a0A pe\u00e7a escolhida foi "Trair e Co\u00e7ar \u00e9 s\u00f3 come\u00e7ar"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.prooptica.pt\/en\/prooptica-is-the-portuguese-distributor-with-the-best-social-media-presence-in-2022\/\" \/>\n<meta property=\"og:site_name\" content=\"Prooptica\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-03T00:00:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-06T14:34:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.prooptica.pt\/wp-content\/uploads\/2023\/04\/OpticaPro-Ranking-Facebook-2022-Capa.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1068\" \/>\n\t<meta property=\"og:image:height\" content=\"827\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Marketing Prooptica\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marketing Prooptica\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.prooptica.pt\\\/a-prooptica-e-o-distribuidor-portugues-com-melhor-presenca-nas-redes-sociais-em-2022\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.prooptica.pt\\\/a-prooptica-e-o-distribuidor-portugues-com-melhor-presenca-nas-redes-sociais-em-2022\\\/\"},\"author\":{\"name\":\"Marketing Prooptica\",\"@id\":\"https:\\\/\\\/www.prooptica.pt\\\/home\\\/#\\\/schema\\\/person\\\/c3afe955f42eef7c9c157838d5be4f29\"},\"headline\":\"A Prooptica \u00e9 o distribuidor Portugu\u00eas com melhor presen\u00e7a nas redes sociais em 2022\",\"datePublished\":\"2023-04-03T00:00:34+00:00\",\"dateModified\":\"2023-04-06T14:34:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.prooptica.pt\\\/a-prooptica-e-o-distribuidor-portugues-com-melhor-presenca-nas-redes-sociais-em-2022\\\/\"},\"wordCount\":244,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.prooptica.pt\\\/a-prooptica-e-o-distribuidor-portugues-com-melhor-presenca-nas-redes-sociais-em-2022\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.prooptica.pt\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/OpticaPro-Ranking-Facebook-2022-Capa.png\",\"articleSection\":[\"Institucional\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.prooptica.pt\\\/a-prooptica-e-o-distribuidor-portugues-com-melhor-presenca-nas-redes-sociais-em-2022\\\/\",\"url\":\"https:\\\/\\\/www.prooptica.pt\\\/a-prooptica-e-o-distribuidor-portugues-com-melhor-presenca-nas-redes-sociais-em-2022\\\/\",\"name\":\"A Prooptica \u00e9 o distribuidor Portugu\u00eas com melhor presen\u00e7a nas redes sociais em 2022 - 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