Polaris Eyewear | Launch of the Frame Line

Polaris Eyewear announces the launch of its line of frames, marking a new stage in the brand's affirmation in the world of contemporary eyewear. Inspired by the dynamism of urban life and the spirit of outdoor adventures, Polaris was created for those seeking the perfect fusion of fashion and functionality.

With roots in a passion for innovation and contemporary design, the brand combines cutting-edge technology with a modern and versatile aesthetic. Renowned for its high-performance polarised sunglasses, which guarantee superior protection and visual comfort, Polaris is now expanding its portfolio with frames designed to accompany an active and demanding lifestyle.

The new collection reflects the brand's DNA: contemporary lines, lightweight and durable materials, and a clear focus on performance and everyday comfort.

Click here to discover the Polaris Eyewear catalogue