There are names that transcend their time and become part of the identity of a country. Amália Rodrigues is one of them. On the day marking her death, Prooptica recalls the one who continues to be one of the most striking figures in Portuguese culture. A unique voice, an unmistakable presence and a personality […]
September brings the return to routines, work, and a more structured wardrobe. Dielmar Eyewear accompanies this moment with a new collection of frames and sunglasses, presented through new campaign images that reflect a masculine, elegant, and contemporary identity. With a language that blends timeless elegance with a modern aesthetic, the collection is designed to appeal to a wide range of […]
Returning to work and routine is also a time to renew the image and regain more structured coordination. Lanidor Eyewear accompanies this Back to Work with new campaign images and new models of frames and sunglasses, while maintaining an identity marked by femininity, a cosmopolitan spirit and an approach that focuses […]
September marks the return to routines, but also to workouts, outdoor activities, and a more active lifestyle. In anticipation of Back to Sport, Quebramar Sport presents a new eyewear collection that combines sporty design, comfort, and functionality. With new frames and sunglasses, the collection […]
In July, we celebrate the birth of one of the greatest voices and figures in Portuguese culture: Amália Rodrigues. More than a benchmark interpreter, Amália became a symbol of Portugal, taking Fado beyond our borders and transforming emotion, tradition and identity into a universal language. It is within this context of tribute and continuity that the new logo emerges […]
When talking about men's elegance in Portugal, it is impossible not to think of Dielmar. With a history built around tailoring excellence, the quality of materials and attention to detail, the brand now translates these very same values into the world of eyewear, through a collection that combines timeless design, comfort and [...]
Quebramar Eyewear unveils its new collection and presents a revamped campaign image, reflecting the relaxed, contemporary and versatile spirit that defines the brand. Inspired by a lifestyle centred on the sea, freedom and casual wear, the new range combines functionality, modern design and comfort, designed to keep pace with the dynamic rhythm […]
Lanidor Eyewear unveils its collection, a range that embodies the sophisticated and contemporary DNA of the Portuguese brand through designs created for the modern woman. Combining meticulous design, femininity and functionality, the new line features frames and sunglasses that accompany different moments of the day with style and personality, in a cosmopolitan style […]
Quebramar launches its new Sport collection, reinforcing the nautical and relaxed DNA that characterises the brand. Inspired by an active lifestyle, connected to the sea and movement, this new proposal combines contemporary design, comfort and performance, responding to the demands of everyday life with authenticity and functionality. One of the highlights of the collection is […]
In the world of eyewear, giving a pair of glasses on Valentine's Day is much more than a symbolic gesture — it is an act of thoughtfulness, style, and presence in the daily life of the person who matters most. With this special date in mind, our selection highlights two brands with strong and complementary identities: Lanidor […]