One Stop Shop | A key point of Prooptica's success
The concept One Stop Shop has emerged as a response to a demanding market in which convenience and efficiency are highly valued. Nowadays, people are looking for solutions that make their day-to-day lives easier and save precious time. This concept emerged in response to this demand from today's market and has become an interesting strategy for companies and organisations.
Increasingly popular, this business model gives customers the convenience of finding a variety of products and services in one place, offering a unique and integrated experience.
Prooptica offers an innovative model based on this One Stop Shop concept. A model "Full Eyewear Concept" which integrates four business areas: glasses, lenses, accessories and architecture.
One stop shop
To summarise, the area of glasses is made up of frames and sunglasses from renowned international and national brands. In the area of ophthalmic lensesWe represent three major brands, Kodak, Nikon and Solution Lens, and we also integrate customer service solutions (online ordering, remote bevelling, eyewear assembly). The accessories workshop, consumer accessories and IT aims to improve the consumer's in-store experience. This guarantees a range of differentiating solutions with added value. In the area of design and architecture we specialise in refurbishing opticians' interiors, building projects, shop decoration and furniture solutions.

In this way, the four areas complement each other and allow us to offer our customers a wide variety of solutions for their business, with the convenience that the One Stop Shop concept provides.
After 30 years of history, Prooptica is a solid, sustainable and well-structured company in the Iberian optical market. We believe that this business model "Full Eyewear Concept" is undeniably one of the keys to our success.
See in detail the 4 business areas that Prooptica offers for your opticians.



