Prooptica is the Portuguese distributor with the best social media presence in 2022
Prooptica was the Portuguese distributor with the best social media presence in 2022.
In an omichannel strategy, Prooptica integrates the different communication channels and offers the company's different targets a consistent and positive experience. Social networks play a very important role in this approach and allow us to convey relevant insights on the different channels. We periodically assess the market and produce content that we consider relevant to our clients. This content is adapted and shared on the different social networks, namely Facebook, Instagram, Linkedin and Youtube.
After analysing the Facebook pages of 938 opticians in Portugal and a total of 60 supplier pages from 1 January to 31 December 2022, Optica Pro magazine has revealed which ones stand out the most in terms of total interactions, average number of posts per day, page likes, views of their own videos, among other points.
We are very proud to say that, according to an analysis by Optica Pro magazine, Prooptica was the Portuguese distributor with the best presence on social media in 2022.
Our thanks to all our partners who are part of our history and make this possible.
