Jaguar Eyewear unveils a new collection and new campaign images

Jaguar Eyewear unveils its new collection, a range that brings all the elegance, innovation and technical precision associated with the iconic car brand to the world of eyewear. Inspired by Jaguar’s contemporary design and high-performance ethos, this new line combines premium materials, exclusive details and a striking aesthetic, designed for those […]

Mauboussin Eyewear expands its collection with a strong focus on sunglasses

Mauboussin Eyewear presents its new range for the season, reinforcing the brand’s sophisticated identity with a collection that celebrates feminine elegance, exquisite detailing and Parisian-inspired accessible luxury. With its roots in the prestigious world of French jewellery, the brand brings the same aesthetic attention to detail, creative sensibility and […] to its eyewear

Ophthalmic Lenses | DRP 2 Technology

Technological innovation has profoundly transformed the way we see the world, and in the world of optics, this translates into solutions that are increasingly precise, comfortable and tailored to the actual needs of each wearer. One of the best examples of this evolution is Digital Ray-Path 2 technology, a true revolution in lens customisation. Unlike […]

🐣 An Easter of sharing, gratitude and togetherness

This Easter, Prooptica wanted to go beyond a simple symbolic gesture and celebrate what truly drives us: people. Each employee received a hamper designed to be shared with their family — a moment to pause, come together and celebrate outside the workplace. Because we believe it is these moments that strengthen […]

New Duyos Collection | Colour and Emotion

We are pleased to present the new eyewear collection from the Duyos brand, developed in partnership with the renowned Spanish designer Juan Duyos, currently president of ACME. This collaboration reaffirms the brand’s position at the intersection of eyewear and designer fashion, reflecting a creative, sophisticated and distinctive approach. The new collection draws inspiration from the latest fashion show […]

Prooptica at Expoóptica 2026: local engagement, international expansion and growth

Prooptica will be exhibiting at Expoóptica 2026 in Madrid, marking what will be our third consecutive year of participation in what is one of the leading events in the optical sector in the Iberian Peninsula. More than just a showcase for new products, this event represents, for us, a strategic opportunity to connect with our customers. It is a space to strengthen relationships, share […]