World Optometry Day, celebrated on 23 March, aims primarily to raise awareness of the importance of eye health and to highlight the vital role of optometrists in the prevention and correction of visual impairments. Optometry is now recognised as a key line of defence against preventable blindness, through the early detection of changes […]
At Prooptica, Father’s Day is more than just a date — it’s an opportunity to recognise those who, every day, are part of our story. This year, we wanted to mark the occasion with a small gesture, a special treat dedicated to all the fathers — and also to their children — who make Prooptica […]
It is with great pride that we announce that Prooptica has once again been recognised as an SME Leader. This accolade validates our stability, performance and commitment to excellence — but, above all, it reflects the hard work of our people. This recognition is, first and foremost, a tribute to our team. To the employees who, every […]
Father’s Day is the perfect occasion to celebrate the man who has always been there with a gift that reflects thoughtfulness, care and good taste. The Danell Eyewear collection is the ideal choice for fathers who value elegance, quality and comfort in their everyday lives. With a masculine design characterised by sophisticated lines and a […]
Father’s Day is an opportunity to show appreciation for someone who has always been there, with a gift that combines practicality, quality and style. Titanflex frames are an ideal choice for fathers who value comfort, durability and contemporary design in their everyday lives. Renowned for its innovative technology and exceptional flexibility, Titanflex stands out for its use of […]
World Glaucoma Day is a day dedicated to raising awareness of one of the leading causes of irreversible blindness worldwide. Glaucoma is an eye condition that affects the optic nerve, usually associated with increased intraocular pressure, and can progress silently for many years. One of the biggest challenges of […]
Prooptica is proud to announce that it has been honoured with the NOA – National Optics Awards (2nd Edition) for Best Brand Strategy in the Frames category, for our Sevenoaks brand. More than just an award, this recognition reflects something we believe in deeply: a strong brand is built on vision, consistency and hard work […]
This week we celebrated International Women’s Day at Prooptica. 💐 The women at Prooptica are an essential part of who we are: dedicated, talented and determined professionals who tackle every challenge with commitment, team spirit and a desire to always do better. To all of them, we extend our sincere thanks for their dedication, energy and inspiration […]
Quebramar launches its new Sport collection, reinforcing the nautical and relaxed DNA that characterises the brand. Inspired by an active lifestyle, connected to the sea and movement, this new proposal combines contemporary design, comfort and performance, responding to the demands of everyday life with authenticity and functionality. One of the highlights of the collection is […]
Polaris Eyewear announces the launch of its line of frames, marking a new stage in the brand's affirmation in the world of contemporary eyewear. Inspired by the dynamism of urban life and the spirit of outdoor adventures, Polaris was created for those seeking the perfect fusion of fashion and functionality. With roots in the passion […]