World Environment Day, celebrated on 5 June, is a call to action for the preservation of our planet. At Prooptica, we believe that change starts with small gestures - and that all companies have a fundamental role to play in building a greener, more responsible and conscious future. It is in this spirit that [...]
At Prooptica, we like to celebrate childhood every day - but on Children's Day, we make a point of honouring it with a special glow. That's why we're taking this opportunity to share some of the most charming images from one of our most special photo shoots, with two very playful little models. Our little protagonists, [...]
OpticaPro attended Prooptica's latest showroom, which took place in Porto, in a vibrant atmosphere where innovation and design met. It was a unique opportunity to explore first-hand the latest trends in eyewear and exchange views with the Prooptica team, especially Alexandra Fernandes, director of the [...]
Today, 15 May, is World Family Day - a special date that invites us to value the bonds that have always accompanied us: the love, support and presence of those who are part of our daily lives, in good times and bad. At Prooptica, we celebrate this date with [...]
Prooptica continues to tread a path of success across borders and it is with great pride that we share the results of our recent entry into the Brazilian market. Our participation in Expo Óptica 2025 in São Paulo exceeded all expectations and officially marked our affirmation in the largest optics market in Latin America. With more [...]
On Mother's Day, we celebrated the Prooptica family spirit in a very special way: we brought together all the mums and wives of the company for a very special lunch, full of affection and joy. The aim was to reinforce the spirit of unity that is lived out every day at Prooptica, and every moment of this get-together proved it. We wanted [...]
We are very proud to share that Prooptica has won two awards at the NOA - National Optics Awards, an event that recognises excellence and innovation in the national optics sector. 🏅 Best Point of Sale Image 🏅 Best Sports Glasses These awards are a reflection of our commitment to quality, [...]
More than a festive date, Easter is a time for sharing, togetherness and affection - values that are part of our daily routine as a team. At Prooptica, we believe that taking care of our employees is essential to keeping alive the spirit of closeness and mutual support that characterises us so much. That's why we took advantage of this [...]
We are delighted to announce Prooptica's expansion into Brazil, marking a new chapter in our success story of more than 30 years in Portugal. This is a significant milestone in our internationalisation strategy: the expansion into the Brazilian market that began at the end of 2024. This [...]
At Prooptica, we know that a company's success is not only measured by its results, but also by the people who are part of it. And because we believe that recognising and valuing our employees is essential, we marked Father's Day in a very special way. Yesterday, we brought together all the men in our team for a [...]