Sevenoaks Eyewear unveils its new collection and campaign images, reinforcing the identity of a brand that has already established itself as a true success in the eyewear world. Known for its irreverent personality, Sevenoaks surprises once again with an exuberant, daring proposal full of attitude, where contemporary design merges [...]
On St Martin's Day, as is tradition at Prooptica, we celebrated with a small gesture that makes all the difference: some warm chestnuts to sweeten and motivate our team's day. Between the aroma of chestnuts and the smiles shared, the team spirit warmed up even more - because we believe that the best results are born [...]
On Saturday we celebrated World Urbanism Day, an invitation to reflect on the way we plan, organise and live in spaces. Just as urbanism shapes cities, so design and architecture shape the experiences we have within them - whether outdoors or in commercial environments. Urbanism, design and architecture: [...]
Duyos Eyewear presents its new campaign images and a stunning collection that perfectly reflects the brand's DNA: femininity, brilliance and contemporary elegance. The result of a partnership with renowned Spanish stylist Juan Duyos, the new collection is a reflection of the designer's creative universe - sophisticated, daring and intensely feminine. The [...]
Recently, Prooptica and Prolente took part in a charity event at the Brejão Socio-Cultural Centre, where people were given sight tests in partnership with the Amália Rodrigues Foundation and Odemira Town Council. Brejão is a land full of meaning - this is where Amália Rodrigues lived for most of her [...]
With almost two centuries of history, Mauboussin is one of the most iconic French jewellery houses, renowned for its daring creativity, excellent craftsmanship and ability to transform each piece into a symbol of emotion and beauty. The brand, which has been enchanting women all over the world for generations, presents its eyewear line, a [...]
Lanidor Eyewear presents its new collection, inspired by the success and DNA of the brand, an unavoidable reference in the Portuguese fashion world. Known for its feminine, cosmopolitan, elegant and independent style, Lanidor brings the same essence to the eyewear segment, with a line that combines sophistication, comfort and contemporary design. The new [...]
Prooptica provided its team with a special moment of leisure and inspiration, marking the start of the last quarter of the year with a unique and memorable experience. This year, our Summer Meeting took us to Quake, the immersive museum that recreates the great earthquake of 1755 and takes us on a real journey through history [...]
The perfect fusion of performance, design and technology. Officially presented in September 2025, Polaris Eyewear has emerged as a brand that redefines the concept of polarised sunglasses, combining style, functionality and cutting-edge technology. Inspired by the energy of modern cities and the free spirit of outdoor adventures, Polaris was [...]
The timeless elegance that dresses the modern man is also reflected in his gaze With a consolidated presence in the Portuguese market, Dielmar Eyewear reaffirms the success of a collection that has been winning over the male public for its discreet elegance, functional design and contemporary style. Inspired by the legacy of Dielmar, a reference brand [...]